Laveen Kumar , K. and Anjani Devi , S. 2024. Beyond Likes and Shares: Unveiling the Sequential Mediation of Brand Equity, Loyalty, Image, and Awareness in Social Media Marketing’s Influence on Repurchase Intentions for High-Tech Products. Qubahan Academic Journal. 4, 2 (Apr. 2024), 23–37. DOI:https://doi.org/10.48161/qaj.v4n2a514.