ABDELAZIZ ELNAGGAR, E. .; IBRAHIM ABDELRAHMAN, A. . .; AHMED ABDELWAHAB ARAB, M. . .; ABDELMONEM MOHAMED KHALIFA, H. .; NAIF ALOTAIBI, M. .; ALHOMAID, A. .; ADEL MOHAMED ELERAKI , R. .; ZAGHLOUL ABDEL AZIZ , S. . The Artificial Intelligence Application and Its Influence on the Marketing Innovation: Mediation of The Marketing knowledge Management An applied study on The Egyptian Public Commercial Banks. Qubahan Academic Journal, [S. l.], v. 5, n. 1, p. 842–859, 2025. DOI: 10.48161/qaj.v5n1a1627. Disponível em: https://journal.qubahan.com/index.php/qaj/article/view/1627. Acesso em: 11 oct. 2025.