The The Role of Big Data Analytics Capability in Improving Sustainability in the Logistics Sector in Oman

Saif Alhinai; Nour Eldin Elshaiekh; Mohammed Al-Suqri

doi:10.48161/qaj.v6n1a2325

Authors

Saif Alhinai Department of Information Studies, College of Arts and Social Sciences, Sultan Qaboos University, P.O. Box 50, P.C. 123, Muscat, Sultanate of Oman. https://orcid.org/0009-0005-8630-0358
Nour-Eldin Elshaiekh Department of Information Studies, College of Arts and Social Sciences, Sultan Qaboos University, P.O. Box 50, P.C. 123, Muscat, Sultanate of Oman. https://orcid.org/0000-0001-7465-2675
Mohammed Al-Suqri Department of Information Studies, College of Arts and Social Sciences, Sultan Qaboos University, P.O. Box 50, P.C. 123, Muscat, Sultanate of Oman. https://orcid.org/0000-0002-2673-3814

DOI:

https://doi.org/10.48161/qaj.v6n1a2325

Keywords:

sustainable logistics, big data analytics, big data analytics capability, resource-based view, dynamic capability view, triple bottom line (TBL).

Abstract

Oman's logistics scene is growing fast, driven by goals like Oman Vision 2040 and a plan to hit Net-Zero emissions by 2050. Because of this quick growth, keeping things sustainable isn't just a rule; it's super important. Big Data Analytics is known to boost supply chain speed and success. It hasn't gotten much attention for helping logistics be sustainable, especially in countries still working on their economy. A lot of research looks at Big Data stuff separately, like the tech, how it's handled, and the people using it. This research doesn't explain how everything fits together *to* affect the economy, society, and the environment. So, we don't fully understand how Big Data Analytics and sustainability work together in logistics. This study looks at this. It uses a framework that combines a few ideas: how resources help, how things change, tech, organizations, environment and a tech acceptance model. Through interviews with 25 managers in Oman's logistics companies, the study looks at how different abilities work together to improve sustainability. The study shows that Big Data Analytics lets companies spot new chances, stay competitive, and change how they use resources when faced with environmental concerns. By getting info from a country that’s still growing, the study backs up what others say about Big Data Analytics and sustainability. It also gives tips to leaders in business and government who want to use data to push for sustainability in similar markets.

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